Salted Dark Chocolate Bar

Name: Salted Dark Chocolate Bar
Rating: 4.46 (158 reviews)

$13.98

Increments of 1 Minimum of 1 Maximum of

The world's first Regenerative Organic Certified® chocolate bar! A light sprinkling of salt crystals brings out the chocolate’s rich flavors, conjuring complex notes of dried fruit and sweet caramel, with a long-lasting roasted cocoa finish.

the world’s first Regenerative Organic
Certified® chocolate

All Magic Chocolate bars are made with Regenerative Organic Certified® cocoa and coconut sugar. This global standard keeps us and our farming partners responsible for maintaining high soil health, using climate-friendly practices, ensuring fair trade, and supporting animal welfare.

5 stars: 94 (59%)
4 stars: 46 (29%)
3 stars: 15 (9%)
2 stars: 2 (1%)
1 star: 1 (1%)

Delicious

I love a salty chocolate and this is the best one I’ve tried. Just a sliver was satisfying. Love that you can taste the full grains of salt.

Suprisingly Good

I don't usually like vegan bars as they taste artificial. However, this one had just the right amount of chocolate coupled with not too much sugar to let the choco shine.

Not Too Sweet, Right Amount of Dark Chocolate

Magic Chocolate Vegan Chocolate Bars deliver a rich, deeply satisfying treat that successfully bridges the gap between smooth milk chocolate and classic dark chocolate.

Flavor & Sweetness: The chocolate has a wonderfully rich taste with just enough dark chocolate bitterness to keep it balanced. It avoids the cloying, overly sugary taste found in many mainstream candy bars.

Coconut Sugar Surprise: For anyone trying coconut sugar for the first time, it is a very pleasant surprise. It provides a subtle, warm sweetness that complements the cocoa naturally without overpowering it.

Overall Experience: A high-quality vegan chocolate bar that proves plant-based treats don't have to compromise on texture or deep, authentic flavor.

Overall Verdict: Highly recommended for anyone who loves rich cocoa and wants a perfectly balanced, not-too-sweet chocolate bar with a delightful natural sweetener!

LOVE these

I LOVED these vegan chocolate bars. You can taste the quality of the ingredients and I love that it is actually dark chocolate. Rich and satisfying and delicious.

so yummy!!!

I loved this chocolate a lot a lot. I thought it was the perfect measure of sweetness to cocoa ratio and that it was satiating in a really good way.

Very tasty chocolate bars

I loved these chocolate bars, specially the packaging is very nice and stands out among others bars. The only thing is that all of the varieties have only 70% dark chocolate. I would have loved something like 80 or 90%.

Vegan Chocolate Bars by Magic Chocolate

Magic Chocolate 🍫 😋 has better ingredients than other chocolate. It has an interesting flavor profile and many layers of the taste as I am eating it. I eat a little bit at a time and very slowly. I don't like the high price. It will last a long time with me because I don't eat as much as other people. I think that it will last for two months maybe longer.
I think that it tastes good and better than other chocolate. It doesn't get caught in the throat but it is smooth in my mouth.

for grownups

These weren't super sweet, which is a nice option to have. I tried the coconut and the sea salt. The coconut one was nice and creamy, like milk chocolate, and the coconut was finely ground so that creaminess was through the whole bar. It was a very nice flavor.

The sea salt wasn't messing around. It had nice crunchy bits of salt in a chewy dark chocolate. This is one for folks that *love* sea salt chocolate; it wasn't very sweet at all, and quite salty. More of a snack than "candy".

Both were nice and thick, especially for the coconut which had filling, but not so thick as to be unbreakable into pieces easily.

Smooth but no flavor

We tried the salted dark chocolate candy bar. It was smooth, but it lacked in flavor. If I had to eat it and had no other options, I would get it again, but it would not be my top choice.

So good. Love it!

These reminded me a lot of the hu dark chocolate bars. Love that there's no refined sugar and it tasted amazing! Would definitely buy again.

Gimme more!!

It’s hard not to love this chocolate! It’s decadent and smooth texture is perfect. I shaved some every night on a high protein dessert with fresh strawberries. Yum!

Salty and dark

I loved this chocolate! It felt high quality and not like junky food. It was definitely salty but not overpowering. I’d like to try more flavors but appreciate the richness

Great chocolate

Overall I thought that these chocolate bars by magic bars were very good. I tried the chocolate and thought the salt taste could have been a little stronger. I also thought the bar was just a bit to thick.

Tasty clean chocolate

Overall I thought that this chocolate vegan bar by magic chocolate was very good I tried the dark chocolate variety. I liked the simple ingredients and wil try other flavors.

Yum Yum Choco

I really liked the Vegan Chocolate Bars. They were creamy, had a nice chocolate flavor, and didn’t taste like I was missing anything by choosing a vegan option. A really good little treat when I’m craving chocolate.

Magic Chocolate Bar is creamy and good

The Magic Chocolate Bar that I tried was the salted dark chocolate one. I loved the creaminess, but the salt was way too much. I would have enjoyed it if the salt was less.

yum

I got the salted chocolate and crunchy hazelnut bars. I have yet to break into the hazelnut one but so far I love the salted chocolate one. I was doubtful because it was 70% dark and I tend to like my chocolate around 90% dark but it was not too sweet and the saltiness but there but not overpowering. Honestly it's out of my price range but for good ingredients, being regenerative organic, and supporting a smaller business, it's a nice treat.

Good Dark Chocolate

This isn't like your typical dark chocolate. It's healthier...still tasty, but a little chalky. I would recommend it as an alternative to regular dark chocolate

very good

my first time trying this brand, I got the dark chocolate & sea salt, it was very good, not a big fan of the salt, I like almonds better, but it was good

Vegan Choco

So far, best vegan chocolate bars I've tried. It has a really nice texture and melts so smoothly, and the flavor is rich but not overwhelming. I also like that it doesn't taste like it’s missing anything just because it’s vegan. Really good with coffee or just as a little snack when I want something sweet.

Decent bar

I pack a lunch everyday and threw in half of one of these. I got the salted dark chocolate and a few other flavors but the dark was the best. In the future I think I'd put this in a gift basket, the packaging is nice and tastes good.

Not the best

The flavors sound interesting but honestly don’t deliver. For the price I was kind of disappointed. There is a cheap brand of dark chocolate sea salt I’d choose over this any day

Chocolate bar with a kick

I tried the Salted Dark Chocolate. It was rich, smooth dark chocolate with just the right bitterness. The salt gave the flavor a delicious kick!

Dark and not very sweet

I bought the dark sea salt one, it is still a bit sweet to me, but I think it is much better compare to other brands. I prefer no added sugar chocolate.

Delicious

These chocolate bars were delicious and were a great dessert after dinner. Thank you for allowing us to try them at a discount . I will keep an eye out for other flavors to try.

Tasty chocolate

I’m liking all the flavors so far. I love how thick the chocolate bar is and the texture. The packaging is nice too! It for sure catches your attention.

great chocolate

I liked the taste of the vegan Magic chocolate bars. I bought 2 kinds. I really enjoyed the salted dark chocolate the best. I am open to purchasing these again and will try other flavors. Smooth tastes great.

Amazing chocolate!

This chocolate bar is divine! Its delicious flavor and creamy texture just made the perfect addition to my dessert board. It was gone quite quickly.

Wonderful Chocolate Bars!

We thoroughly enjoyed these Vegan Chocolate Bars. They are tasty, sweet enough, and really satisfying sweet tooth. Definitely recommend them for a purchase.

Great!

This was fantastic! I tried the salted dark chocolate. The salt was not overpowering but it gave it a nice touch. Wish it was darker. I would buy it again.

These were bitter but edible.

They were harder to eat than I expected but I liked it. I’m giving it 4 stars because we didn’t love it like we had hoped. I liked that it was vegan though.

Just a good chocolate bar

It was just a good chocolate bar. The fact that it was vegan didn’t really mean that much to me. I was just happy with some candy. My kid liked it too.

Swiss excellence

For centuries, the Swiss have been hard at work putting their legendary precision and thirst for innovation to the ultimate good: chocolate. In the 1800s, the invention of conching helped give Swiss chocolate its signature melt-in-your-mouth texture. We’ve carried that tradition forward with our partners at Maestrani, who have been making chocolate since 1852, to create a chocolate recipe that’s smooth, creamy, and just right. After plenty of hard work – and more than a few taste tests – it’s finally your turn to enjoy the results.

frequently asked questions

All Magic Chocolate products are certified fair trade under the Fair for Life program, which is overseen by the respected international certifier, Ecocert.

“Fair trade” means that the prices paid to farmers, as well as the wages & working conditions of farm & factory workers, are fair. For example, the price we pay cocoa farmers for their cocoa crops is 15% higher than the conventional price. In case of low market prices, at least the fair trade minimum price is paid. This safety net assures that costs of production are always covered, and that the farmer earns an income, and enables them to meet their basic needs, such as good food & accommodation, schooling, the ability to participate in social life, and provisions for times of need. An additional 10% is paid into a fair trade fund (estimated $80,000 per year, on average) for community development projects in education, healthcare & infrastructure. These are just a few of the many ways we ensure true fair trade partnerships with farmers & workers.

Regenerative Organic Certified® is the highest holistic gold standard for agricultural integrity in the world. It goes beyond avoiding harm to actively healing ecosystems through three interconnected pillars:

Living Soil Health: Rebuilding depleted dirt into vibrant subterranean ecosystems. By using dynamic agroforestry, organic compost and cover cropping, ROC farms pull atmospheric carbon down into living soil, increasing crop fertility and water retention.
Farmworks Fairness & Livelihoods: Ensuring the human beings who grow our food are treated as equal partners. This means fair living wages, safe working conditions and direct economic empowerment for cooperatives like KANY across 7,900 acres of farmland.
Holistic Ecosystem Care: Protecting biodiversity and native canopy trees so farms function like resilient forests.

Yes! All Magic Chocolate flavors are gluten free. Our chocolate bars are certified gluten-free (to 10 ppm gluten or less), in accordance with the standards set by the GFCO.

There is no risk of cross-contamination potential. Our chocolate is not manufactured on processing equipment that is also exposed to gluten products.

Yes! Every Magic bar is made without added dairy. We use oat milk for our milk chocolate because it brings the sweetness and creaminess of cow’s milk with a lighter footprint. Most people don’t notice until we tell them. And that’s the point.

Hazelnuts and Almonds are present in some of our products. Additionally, some Magic products are made on equipment that also process milk and soy. Check each product's ingredient list to ensure no allergens that may affect you are present.

Our products are kosher but not halal.

It's important to us to use high quality organic ingredients that leave the earth better off than we found it. We use Regenerative Organic Certified® cocoa and sugar that meets demanding requirements for ecology and soil fertility with provisions for climate protection, Fair Trade practices, and animal welfare. These high standards are the reason our products are slightly more expensive.

Proper storage is crucial to preserving the quality and flavor of chocolate. Magic Chocolate should be stored in a cool, dry place away from sunlight and strong odors at a temperature range of 65–75°F (18–23°C) for optimal texture and taste. Though storing your chocolate in the fridge technically extends its shelf life, it can decrease the quality of its taste and texture. When you eat it, refrigerated chocolate will not melt as easily or smoothly, and the cocoa butter can bloom if allowed to warm to room temperature after being chilled. Additionally, storing chocolate in the fridge for an extended period allows for the smells of other foods to negatively impact the chocolate.

Chocolate is a very shelf-stable product and doesn’t “go bad” the way other foods do. Properly stored dark chocolate usually will retain its full flavor for about two years at room temperature, and oatmilk chocolate will continue to taste delicious for 18 months to 2 years. Our truffle bars stay creamy and fresh for 12 months.

After the printed “best if used by” date, the chocolate isn’t harmful to eat, but it may not taste as fresh or flavorful as it once did and chocolate bloom is more likely to appear.

We’re sorry that you experienced this. Melting is natural and happens to all chocolate at some point. If your Magic Chocolate has melted, the best thing to do is enjoy it gooey rather than cooling or attempting to re-solidify it. We recommend dipping your favorite fruits, nuts, or cookies into the melted chocolate or drizzling it on yogurt, ice cream, or even popcorn. A partially melted bar offers a great opportunity for baking cookies or brownies.

If your chocolate arrived melted, that's on us. Get in touch and we'll make it right.

Check our store locator to find a store near you!

Magic Chocolate is an emulsion of fats and solids: Regenerative Organic Certified® cocoa butter and cocoa solids paired with organic sugar. These ingredients are carefully mixed and cooled by our master chocolatiers at Maestrani in Switzerland to create a stable crystalline structure in a process called tempering. Tempering is what gives chocolate a beautiful shine, a snappy crunch, and a creamy mouthfeel that melts evenly on the tongue.

White film or dull streaks on chocolate products are common occurrences known as chocolate or cocoa butter bloom. Bloom is the result of the chocolate’s crystalline structure breaking down, causing the cocoa butter to rise to the surface and create a lighter coloration and the subtle changes in taste and mouth feel. This can occur when chocolate has experienced major shifts in temperature, such as when it is transported from a temperature-controlled grocery store to a warm car and then into an air-conditioned house. Fully melted chocolate that is rapidly cooled often develops an opaque layer of white cocoa butter on the surface of the bar. Bloom can even occur in chocolate products that have been handled and stored responsibly.

Bloomed chocolate is perfectly safe to eat, but it may not be as flavorful or creamy. We suggest repurposing melted chocolate as a dipping sauce or drizzle, or as an ingredient in baking recipes. While chocolate does not continue to bloom at a rapid rate, we suggest using it within a month or two of the initial bloom.